Dr Kevin Steele


Medical Advisory Board, Performance Health Systems

United States


Dr. Kevin Steele has been in the health and fitness industry for the past 30 years. He began his career with a private personal training business for celebrities and athletes while serving as the Aquatic Director and faculty member in Physical Education and Sports Medicine at Pepperdine University. During this period; he also worked with a local physician specializing in Preventive Executive Healthcare Programs for corporations throughout the United States. Dr. Steele was then recruited by Health & Tennis Corporation of America, the world’s largest health club organization; as the Director of Education, Research, and Member Services where he managed the fitness department and launched the first national platform for personal training. Following Health and Tennis Corporation, he joined 24 Hour Fitness initially as the VP of Health Services/Corporate Sales; where he managed the fitness department, integrated health care into the clubs and developed 24 Hour Fitness University. Later he became VP of Sports Marketing managing all of the professional, collegiate, and Olympic sports relationships. Dr. Steele then served as the VP of Research and Business Development for Life Time Fitness where he personally orchestrated the launch of the LifeTime Fitness Triathlon Series. Dr. Steele has been honored as a distinguished International Medical Wellness Association Diplomat, Advisor and most recently, MWA Faculty member. Through his various roles with some of the fitness industry’s leading club chains, Kevin has created corporate universities, fitness education platforms, personal training departments, established relationships with healthcare providers, participated in government relations and public policy initiatives for the fitness industry, coordinated numerous sponsorships with professional sports teams, and the U.S. Olympic Committee. Most recently, Dr. Steele was the Vice President of Education and Programs for Mad Dogg Athletics. Currently he is a Principal with Communication Consultants Inc., providing high quality consulting and training for the health and fitness Industry worldwide.


  • Corporate Education Platforms
  • Fitness Programming
  • Government Affairs
  • Health Care Integration
  • Medical Referral Programs and Sports Nutrition
  • Personal Training Marketing
  • Public Policy
  • Sports Marketing
  • Sports Performance